Founded in 2021, Bevvy.com has been a huge success across the world. At its core, is a mobile phone app that allows anyone to scan the front of any whisky bottle and immediately access comprehensive tasting notes, distillery history and an indicative valuation.
Hibernian FC’s Head of Commercial Murray Milligen commented: “We are delighted to announce Bevvy.com as the Club’s official shirt sponsor, in what is a fantastic partnership for Hibernian FC.
“Having worked with Bevvy over the last 12 months, they’ve really bought into what we’re trying to do here at Hibs. It was clear to see that they’re real innovators, and like us, they want to be pioneers not only in the Scottish game but further afield.
“There’s a number of exciting activations planned for supporters over the course of this season, and we look forward to working with them over the next two years and beyond.”
Laurie Black, Co-founder of Bevvy.com added: “The team at Bevvy.com are delighted to be unveiled as the principal partner of Hibernian after a fantastic first season working together. 2023/24 promises to be an exciting year for both, with Hibs making a return to European competition and Bevvy.com further establishing itself as the world’s definitive whisky companion.
“Leith is steeped in whisky history, and has adapted over time to become a modern, thriving community. This respect of the past but ambition for the future is everywhere at Easter Road, and is exactly what the team at Bevvy.com are applying to the whisky industry - one of Scotland’s key exports.
“As Hibs supporters, we know that the Club has one of the most passionate followings in world football. At Bevvy.com, we love seeing our users immerse themselves in whisky experiences that are available through the app, and we look forward to extending these opportunities to the wider Hibs community.”
Hibernian FC’s Chief Executive Ben Kensell added: “Firstly I would like to thank Luke, Laurie and Bevvy.com for the commitment they have shown to the Club, and as Murray mentioned, their passion to be innovators really appealed to us.
“Commercially, this shows the continued growth that we’re making as a club, but also the appeal that Hibernian FC has as we continue to push our boundaries. Through this deal, and other partnership agreements, we have broken financial records already this season, which has significantly increased our club-controlled income.
“We look forward to working with Bevvy.com over the next two years and hopefully longer.”
To celebrate the new partnership, Bevvy.com are offering supporters the chance to win the first 2023/24 home kit, signed by selected members of the Men’s First Team squad. CLICK HERE to enter now!
